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CULTURAL COMMUNICATION VALUES

Description

Select a culture to research throughout the semester. (Chinese Culture)

This first paper will analyze what you find out about the culture 1) from depictions of the cultural group in U.S. media and 2) from academic journals or scholarly references explaining the communication/values of the cultural group.

Write 1,000-1,250 words in response to the following:
1.Compare and contrast the concepts of stereotyping and ethnocentrism.
2.Find two concrete examples that show how the cultural group you are studying is stereotypically represented by local and/or national media in the U.S. (This could include Comic Strips, Newspaper Articles, Advertisements, TV Shows, etc.).
3.Compare and contrast these media stereotypes with research about the culture communication value orientations (pick two value dimensions from the list provided below, describe the value dimension, explain what research findings say about your culture in relation to these values, and give illustrations of how this is expressed in their communication).
1.High vs. low-context
2.High vs. low power-distance
3.Individualism vs. collectivism
4.High vs. low uncertainty avoidance
5.Polychronic vs. monochronic
6. Femininity vs. masculinity
7. Long-term vs. short-term
8. Indulgence vs. restraint
4. Using academic sources, explain how mass-mediated stereotypes may affect communication between you and a member of this cultural group.


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