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Think about a persuasive speech that you would like to present on a topic of your choice. The speech can be for any context, but it must be persuasive. If your speech for Unit 1 or Unit 2 was persuasive, you can use the same topic, or you can choose a new one if you prefer.

See the list of example speech occasions and purposes for inspiration, if needed.

Plan your speech, considering what your introduction, main points, and conclusion will include.

Organize your speech, following the structure of Monroe’s Motivated Sequence. Your speech should include an introduction, body, and conclusion. The introduction should contain your key message. The body should cover your main topics and support to back up your main points. Make sure that all support is relevant and from credible sources. Your conclusion should summarize your main points and provide a call to action.

Create notes or bullet points that you can refer to while presenting your speech.

Practice presenting your speech. Aim for a speech that is 3 to 5 minutes in length.

Before filming, review the rubric to ensure that you understand how you will be evaluated.

Film yourself presenting the speech. Be sure that you can be easily seen and heard, and direct your speech to the camera.

Show a photo ID on camera to confirm your identity. Be sure to show your ID close to the camera so it is easily seen and readable.

Review your video to ensure that you can be seen and heard. Refilm as needed.

Review the checklist and requirements to ensure that your Touchstone is complete. 

Upload your video to YouTube and submit the YouTube url on Sophia.

Touchstone Support Videos 

Organizing your Persuasive Speech

Persuading your Audience

Choosing the Right Language

Overcoming Public Speaking Anxiety

How to Upload a Video to YouTube

Persuasive Speech Occasions 

Personal 

Product analysis and/or recommendation 

Academic 

Presenting academic work (paper, research, report) 

Present original creative work 

Academic speech and debate 

Community 

Speech at a community gathering (PTA meeting, boy/girl scout convention, town hall, homeowner’s association, athletic league, school board meeting, etc.) 

Community action speech (asking for something, promoting a policy, or communicating a community initiative, etc.) 

Political speech (on behalf of a candidate, yourself as candidate, etc.) 

Business 

Presenting to staff (new initiatives, pep talks, etc.) 

Presenting to colleagues or peers (idea sharing, project proposal, etc.) 

Presenting to superiors (project proposal, strategy recommendation, etc.) 

Convention presentation (pitching new products, rally speech, teachable moments, etc.) 

Submission checklist 

_ I have selected a speech purpose that is persuasive. 

_ My speech follows the structure of Monroe’s Motivated Sequence.

_ My speech has an introduction, body, and conclusion. 

_ The introduction includes my key message (thesis).

_ The body includes my main points and support.

_ I have selected sources that are credible and support that is relevant.

_ I have used language that is appropriate to my audience.

_ The conclusion summarizes my main points and includes a call to action.

_ I have filmed a video of myself presenting my speech.

_ I showed a photo ID on camera that is readable to validate my identity.

_ The video of my speech is 3 to 5 minutes in length.

_ I have reviewed the video and I can be easily heard and seen.

_ I have adhered to all of the requirements.

_ I have read through the rubric and I understand how my Touchstone will be evaluated.

Requirements 

All video content must be appropriate for an academic context 

Speech must be original and written for this assignment; plagiarism of any kind is strictly prohibited 

Video is 3 to 5 minutes in length 

Your video submission should include your name and the date 

Your video must include a picture ID that is readable to verify your identity 

 

Proficient

Acceptable

Needs Improvement

Needs Substantial Revision

Organization

25 points

Speech structure meets all requirements (follows Monroe’s Motivated Sequence, includes key message in introduction, includes main points and support in the body, and includes a conclusion).

Speech structure meets all requirements, however some support is missing, or one element of Monroe’s Motivated Sequence is not represented.

Speech structure is missing one requirement or important elements of two requirements.

Speech structure is missing two or more requirements, or the requirements are misinterpreted/met inadequately.

Persuasive

20 points

Speech takes a clear stance on an issue that impacts society and the arguments and approach are consistently persuasive in nature.

Speech takes a stance on an issue that impacts society and the arguments and approach are primarily persuasive in nature.

Speech does not take a clear stance on an issue that impacts society and/or speaker’s arguments and approach are not primarily persuasive in nature.

Speech does not take a stance on an issue that impacts society and/or persuasive support is minimal or absent.

Use of Appeals

20 points

Uses all three kinds of appeals in multiple instances.

Use all three kinds of appeals, but one type of appeal is used minimally.

Only uses two kinds of appeals

Uses only one type of appeal or does not use any appeals.

Balance of Appeals

20 points

Uses all three types of appeals effectively with a balance that is appropriate to the topic, purpose, and audience.

Primarily uses all three types of appeals with a balance that is appropriate to the topic, purpose, and audience, however, one type of appeal may be over/under used or used ineffectively.

Uses one type of appeal effectively, however the other appeals are underused, used ineffectively, or absent.

Does not use appeals or appeals are used ineffectively.

Language

15 points

Language is consistently clear and appropriate to the audience, helping the audience connect with the speaker and the topic. Where necessary, technical jargon is explained.

Language is predominantly clear and appropriate to the audience, generally helping the audience connect with the speaker and the topic.

Language is frequently unclear or inconsistent with the audience and often fails to help the audience connect with the speaker or the topic.

Language does not help the audience connect with the speaker or the topic.

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